The easiest way to create your course content...

~ 2 min read | Category: Newsletters

… will inevitably depend on your natural strengths as a communicator. 😇

If you enjoy writing and have an engaging, conversational style, text-based lessons may suit you best.

(And if you’re comfortable in front of a microphone you can also record it to give students an audio option.)

If you’re happier in front of the camera and can think on your feet, then video may be your sweet spot.

(Just edit out any mistakes or unnecessary “fluff” — these days audiences barely notice the cuts.)

If you’re handy with PowerPoint or Keynote then a slide-based approach may be your best choice.

(Don’t create a fancy template, just customise one of the default templates or buy one from Envato.)

But if you haven’t worked out your best format and process yet, I recommend giving the slide-based approach a try.

Here’s why:

  • It looks slick without being too technically demanding
  • It gives you a basic structure to follow when recording
  • It’s engaging from a student perspective (particularly if they can see your face in the corner of the screen as you narrate your slides)

In addition, it’s easy to cater for different learning styles: you can extract the audio, create a written transcript for printing, and provide your slides as downloads.

My own process has evolved over the years but in case you’re interested, here’s what I do:

  1. I create a simple lesson outline covering the main 8 - 10 points (one simple sentence for each)
  2. I turn that into a full script so I can make sure everything flows exactly as I want it
  3. I create a slide deck that’s retrofitted to the script and read aloud from the script as I record

This certainly won’t work for everyone, but I find my best thinking happens while I’m writing, so that’s my go-to method.

The point is that you’ll only find your natural style if you try out a few approaches and get some feedback on the results.

By the way, if you have a content creation method that’s working great for you I’d love to hear about it!

See you soon,



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