
How to Choose the Perfect Name for Your Online Course
If you don't pick the right name for your course, it won't sell. Fortunately these three simple strategies make the naming of your course a breeze.
I help professionals and entrepreneurs create best-in-class courses that build their business and brand. Get free content and paid programmes to guide you safely through the course creation process.Warning: Not suitable for misty-eyed unicorn chasers!
About Me
I created courses that generated over $1 million in revenue and served 1,000+ paying students.
At BBC Comedy Online I worked with new writers and performers to create viral comedy videos.
These days, I teach and mentor individuals and small teams to create effective and engaging courses.
I'm certainly not the only voice in the online course space. Here are some of the beliefs that underpin the way I think about courses.
Building a successful course takes time and tenacity and usually involves learning new skills. Ready to roll up your sleeves?
Courses work best when they leverage existing success, e.g., from coaching or consulting. They won't conjure results from thin air.
Whatever problem your course solves, it won't be your audience's only option. It's your personality and approach that'll set you apart.
...as much as you think. You don't need a Netflix budget to create a valuable course. (You don't even need to use video.)
"Build it and they will come" is a myth. When your course is ready, you'll need a way to reach your market and start selling.
Course platforms are becoming more user-friendly each year, but if you struggle with basic tech, it'll be a rough, rough ride.
Publications
Some popular online publications where my writing has been featured.
200K+ Followers
750K+ Followers
300K+ Followers
Subscribe to My Newsletter
My weekly email newsletter The Art of Course Creation is a great way to get regular insight and inspiration for creating an online course.
Take My Free "Bitesize" Class
If you're new to course creation, my fun (and free!) class, the Online Course Sprint, should help fill the gaps. You'll also learn how I think about courses.
Book a Free Course Clarity Call
If still have questions or need some extra help, book a 30-minute call with me and I'll do my best to point you in the right direction.
Check Out "Build Your Best Course"
Build Your Best Course (BYBC) is my flagship training programme to help people create best-in-class courses. Click here to find out more.
Here are just a few of the longer articles I've written about course creation. If you prefer your content "little and often" try my newsletter.
If you don't pick the right name for your course, it won't sell. Fortunately these three simple strategies make the naming of your course a breeze.
It doesn't matter how great your course is if you screw up the launch. Launching seems complex but you can just follow one of these three models.
Onboarding students effectively improves results, boosts referrals and reduces refunds. But many course creators ignore it. Here's how to nail it.
If your online course isn't selling, one of these reasons is usually the key. If you haven't launched yet, these are the path to your success.
If you're feeling stuck, why not book a free "Course Clarity" call? There's no hard sell โ just the chance to get a fresh perspective and some next steps.